Sellers
Pricing against new construction
How to price a resale when the developer is building next door.
Last reviewed
Know your competition
Before setting a price, look at what the developer is offering this month: base prices, incentives, and how long delivery takes. [PLACEHOLDER — Kevin to review]
Lead with what new can’t offer
- A reduced or paid-off bond — quantify the monthly saving
- Mature landscaping and privacy
- Immediate move-in
- Established amenities nearby
Avoid the slow-drop trap
Overpricing and then reducing every few weeks costs more than pricing right from day one. Buyers here are experienced and compare carefully. [PLACEHOLDER — Kevin to review]
Want the local read on this?
Kevin lives it. Ask him anything — no pressure, no pitch.
Talk pricing with Kevin